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wade-simmons-race-face-2012

Wade Simmons con Race Face

Wade Simmons firma con Race Face. Una partnership storica che si prefissa ancora una volta nuovi obiettivi e tanti successi ancora da raggiungere.

Avendo lavorato con Race Face fin dalla sua nascita sono super entusiasta di vedere il mio vecchio amico Chris Tutton riportare l’azienda al suo splendore. Il team Race Face è sempre stato composto da piloti appassionati, e questo si riflette sui loro prodotti. Le protezioni Race Face mi hanno protetto gambe e braccia in tutta la mia carriera, mi sono sempre fidato al 100% di questi prodotti. Mi considero un privilegiato per avere la possibilità di aiutare Race Face nello sviluppo di una nuova linea di abbigliamento. Abbiamo la possibilità di testare i prodotti nel miglior modo possibile visto che il North Shore di Vancouver è il nostro cortile. Mettiamoci al lavoro!” - Wade Simmons.

wade-simmons-race-face-2012
Photo: Sterling Lorence

Wade è stato un atleta fondamentale per Race Face in tutti questi anni. E ‘difficile misurare il contributo che lui è riuscito a dare al nostro sport, la parola pioniere forse lo riassume in modo appropiato. Lo abbiamo voluto nel nostro abbigliamento per qualche tempo, ma ancora più importante, siamo orgogliosi di rinsaldare il legame con un buon amico e uno dei piloti più rispettati e conosciuti in tutto il mondo. Questi sono tempi entusiasmanti per Race Face e questo è un altro grande giorno nella rinascita del nostro marchio” - Chris Tutton, Managing Director

In basso il comunicato ufficiale.

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Race Face Performance Products Inc., a global leader in premium mountain bike components, apparel, and protection, has signed North Shore legend Wade Simmons to a multi-year cockpit, apparel and protection contract.

Widely hailed as one of the original pioneers of freeride, Simmons has been rocking Race Face armour since the very beginning. It would seem that the man who’s so smooth that his old friends call him ‘Swade’ wouldn’t need protection, but it has saved his Canadian bacon quite a few times over the years.

Having worked with Race Face since its inception, I am super stoked to see my old friend Chris Tutton take the company to new heights. Race Face has always been staffed by passionate riders, and their products reflect that. Race Face (and back in the day, Roach!) armour has protected my legs and arms my entire career, and I’ve put a lot of faith in that protection. Now, I consider myself privileged to help Race Face develop the best riding apparel as well! We are lucky to have the North Shore’s unparalleled testing grounds as our backyard. Let’s get to work! - Wade Simmons

Wade’s easygoing demeanour is indicative of his trademark style on the bike, which has been showcased in countless videos and magazine covers over the years, both in North America and around the world. Underneath his ‘laid-backness’ is a deep passion for riding, and that is what will fuel Wade’s input into the Race Face protection and apparel designs in the future.

Wade has been a key athlete for Race Face for many years. It’s hard to measure the impact that he’s had on the sport, but the word pioneer sums it up. We’ve wanted him in our apparel for some time, but more importantly, feel proud to be forging closer ties to a good friend and one of the most respected and well known riders in the world. These are exciting times at Race Face and this is yet another great day in our brand’s rebirth. - Chris Tutton, Managing Director

Follow Wade and many other contributing voices to Race Face online by liking facebook.com/RacefacePerformance and on Twitter @RaceFace2012

About Race Face Performance Products 
Based in Vancouver, B.C., Canada, Race Face Performance Products designs and manufactures leading-edge performance cycling components, clothing, and protection. Race Face products are distributed in more than 40 countries globally. The company sponsors a number of professional riders. For more information, visit raceface.com.

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